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With a video game media landscape full of ANGRY YOUNG MENTM screaming about women trying to take their toys and Ethics in Bullshit, Joe Vargas, (AKA Angry Joe) is one of the few voices out there I genuinely respect that positions themselves in the TRUE GAMER archetype; one that is filled to the brim with toxicity to which he’s somewhat of an anathema to. Sure, I can’t say that I’ve agreed with EVERYTHING he’s said and done (and being THE LEAST AWFUL in that field is a pretty low bar to clear), but for all his faults he’s never come off as a bad guy or a hateful reactionary like so many of his peers; not even when he gets into ANGRY RANT MODETM. What I’m here to talk about though, whether you like the guy or not, is bigger than this specific case and it’s an important conversation we need to have regarding the drastic shift in the last few years of how we consume content and interact with their creators. Okay, I PROBABLY won’t be breaking a lot of new ground here, but considering how bad Joe has gotten it in the last few months, it’s clearly a lesson that many of us could use a refresher course on. Before we can get into that though…
WHERE’S MY REVIEW!? – The hiatus that broke the internet
So Angry Joe has been making videos on YouTube pretty much non-stop for a decade now, but in the last two years his channel has blown up significantly as has the content he’s producing; uploading Let’s Plays, first impressions, and (GASP!) movie reviews, to go alongside the Angry Reviews he’s known for. Now while the production of Angry Reviews hasn’t slowed down in any significant way (2014 had thirteen reviews, 2015 had fourteen, 2016 had thirteen, and 2017 has had ten so far with the only real outlier being the twenty three reviews done in 2012), he was getting quite a bit of backlash from his subscribers about the rate at which he was releasing them and eventually he had to take a break for his own mental well-being so he can recharge his batteries and come back stronger than ever. Now I don’t know the dude personally and really only have his own videos to go by, but considering how many reviews he’s made and the way he describes his work hours, the dude has been living on a Crunch Time schedule for the last decade and we’ve been reaping the benefits of that endless grind, so the idea that people will get upset that he’d go on vacation for a bit (even though he’s STILL producing content during it) seems ludicrous… but here we are. He’s published four videos since December of 2016 about the growing frustration coming from this segment of his fanbase1, but none of them have done much to mollify the situation; one in particular seemingly making it worse.